database management services
Managing your databases and understanding your customers is key to any direct marketing campaign.
Understanding and knowing who your customers are, their likes and dislikes, business history, and social-demographics is an important part of any business and will help you to develop marketing strategies which can target both repeat and new customers in the most cost effective and productive manner.
Our database management services include:
Data Capture
We can process all manner of data, from competition entries and reply cards to surveys and orders. Our expert operators accurately and efficiently process thousands of forms a day.
Database Build and Maintenance
We have been successfully developing databases for our clients for a number of years, and pride ourselves on understanding what you want to achieve and delivering on time and on budget.
Database Verification
Maintaining data accuracy not only reduces the wasted cost of returned mail, it also ensures that your marketing message reaches a decision maker.
Data Cleansing Service
By processing your data through our data cleansing service we can help you to improve the accuracy of your mailings and ensure that you gain maximum value from your marketing budgets.
Socio-Demographic Profiling
Socio-demographic profiling will allow you to actively segment and target your database through various direct marketing and relationship marketing campaigns.
Carrier Direct Marketing can undertake a combination of these practises together with research and the production of current activity reports which can help you to develop your database and marketing activity.
We are registered under The Data Protection Act 1998, and all data is stored and managed in a highly secure electronic environment.
Did you know?
We can also provide research and mystery shopping services!
A new company structure has been put in place to allow for a more comprehensive portfolio of research and mystery shopping services to be offered for Carrier Direct Marketing clients.
For more information about our database management services, please contact Bob Carter on 01271 336 000 or Contact Us.
date?
We'll help you get the most from your marketing budgets.
We have been working alongside Carrier Direct Marketing for more than 2 years now and have found their level of service to be very high. All staff are friendly and helpful and they never fail to deliver our mailing requirements on time.
Our databases are maintained to the highest degree and we feel our information is in safe hands.
Hatty Freshwater
Marketing Controller
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